Saturday, 18 November 2017

Research : Similar Product Research (Adverts)


Advert Analysis from RheanonGreenASMedia

How has this research influenced my planning and creativity


  • Largest piece of information always contrasts with the background.
  • The whole adverts are quite minimal with the information more important than the image.
  • Digipak and advert photograph are similar or the same.
  • Their names are always the same font for each digipak as this creates a brand identity.
  • Features websites for fans to look on.
  • Text is usually centre aligned as this is in your eye line.
  • Reviews grabs audience's attention as these are prestigious magazines.


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