Research : Target Audience Analysis 1

What are your thought on our initial ideas?

Preferred encoding reading achieved : 3

Negotiated reading : - Great ideas. Be less literal

                                  - Keep it simplar

Opposition reading : 0

Do you think these stars are indie?

Preferred encoding reading achieved : 5

Do you think the locations we have chosen suit the song?

Preferred encoding reading achieved : 5

What other locations do you think we could use?

Abandoned buildings : 4

Alleyways : 1

Do you think we should use any different shots?


Further Away
Closer
Jump Cuts
Full Body Shot
No


What is your opinion of using black and white / sepia for shots?

Preferred encoding reading achieved : 4

Opposition reading : 1

In conclusion

I found through my research that our target audience would like a grungy appearance, as they have all suggested that we should take photographs of old buildings and desolate areas, as this appeals to them. The audience has said that our actors suit the genre of the music video, therefore this has secured our actors and we now know we can use them. The audience has suggested we include a few more shots as this would 'create more contrast', we will take the shots suggested into consideration when annotating our lyrics. Many have suggested that we use black and white or sepia shots in the music video, we may consider doing this.